Chapter 1: Where are we going? The nature of hospitality management -- Chapter 2: What kind of industry? Structure, strategy and the nature of the hospitality industry -- Chapter 3: A people business? Human resources in the hospitality sector -- Chapter 4: Is your room alright? Accommodation management in hospitality -- Chapter 5: Are you enjoying your meal? Food and beverage management in hospitality -- Chapter 6: Would you like to join our customer loyalty programme? Marketing and consumption in hospitality -- Chapter 7: Can I speak to whoever's in charge? The role of management in hospitality -- Chapter 8: So you give degrees to waiters? Hospitality management education -- Chapter 9: Conclusion: the proof of the pudding?
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